You have 10 seconds or less to grab the attention of anyone who views your advert. Will they be bothered to read? The answer will always be yes if you have good quality high resolution photos. The facts are simple: The better photos you have, the more interested viewers become, and the more likely they’ll make an enquiry.
Statistics prove that travellers are 83% more likely to enquire if a property has 20 professional looking pictures.
If there is one single investment to make then our advice is to invest in professional photography. Professional will outperform DIY any day. Also consider the size, the larger the picture the higher the conversion rate.
When looking at a holiday brochure or online we are visual beings, we want to see where we are going, what it looks like and what is on offer. We then imagine ourselves there, laying on a lounger by the pool a cold beer in one hand, totally relaxed. Immediately the traveller is forming a connection with your property.
You should arrange the furniture so that it fits the picture, not the room. This means angling it to create a sense of depth and perspective in your shot. This is an industry trick used by professional photographers when they shoot interiors for magazines.
Try and get as much of the room in the picture as possible. A good way of doing this is to stand on a chair or use a step ladder in the corner of a room and shoot from above. Your photos should be a true replication of the accommodation on offer, so there is a balance to be made between staging and reality.
Put your home on the map by including pictures of the local area in your gallery. What is there to see and so that would appeal to guests? Although guests need somewhere to stay they will not be staying in the property all day every day.
You are selling a holiday and all its amenities, if you are near a waterpark or beach make sure you capture this. We are lazy on holiday and want everything within reach and walking distance.
There are many more tips and tricks to learn when photographing your property for the rental market. Don’t delay, let our professional photographer do the hard work for you. Send us an email or call and we will be more than willing to provide you with the details and costs.